August 20, 2010

Blue Cross’ Sabrina Heltz Appointed to Louisiana Health Care Quality Forum Board of Directors

Sabrina Heltz, senior vice president of healthcare system quality for Blue Cross and Blue Shield of Louisiana, has been appointed to the board of directors of the Louisiana Health Care Quality Forum (LHCQF).

The LHCQF is a private, not-for-profit organization whose mission is to lead evidence-based, collaborative initiatives to improve the health of Louisiana citizens.

The board represents a cross-section of public and private insurance purchasers, patient advocates, providers, physicians and insurers in the state. Board members volunteer their time in committees and workgroups that focus on health information technology, quality measurement, clinical quality improvement, medical homes and outreach and education.

At Blue Cross, Heltz is responsible for all network development and provider management activities as well as strategic activities that improve the quality and cost of healthcare.

Heltz received her bachelor’s degree in mathematics from Nicholls State University in Thibodaux, La. She is a member of the Society of Actuaries and the American Academy of Actuaries and also serves as chair of the Health Data Panel, an industry advisory group to the Department of Health and Hospitals.

About Blue Cross and Blue Shield of Louisiana

Founded in New Orleans in 1934, Blue Cross and Blue Shield of Louisiana (BCBSLA) is the oldest and largest Louisiana-based health insurance company. BCBSLA is a not-for-profit, fully taxed mutual insurer, owned by policyholders and governed by a local Board of Directors. It is an independent licensee of the Blue Cross and Blue Shield Association.

The company provides group and individual health insurance plans, life and disability insurance, group voluntary products and administrative services to more than 1.2 million members. With headquarters in Baton Rouge and eight district offices, Blue Cross and Blue Shield of Louisiana employs more than 1,800 Louisianians who are committed to improving the lives of its customers by providing them with health guidance and affordable access to quality care.

Learn more on the company’s website at or on Facebook at Follow Blue Cross on Twitter at and CEO Mike Reitz at