Our maternity support program called Healthy Blue Beginnings is open to members with maternity coverage. The program helps women who are pregnant, thinking about becoming pregnant, or have a baby less than 1 year old. The program provides information and support to keep both mom and baby healthy. Best of all, it's available at no extra cost.
Blue Cross nurses dedicated to Healthy Blue Beginnings offer confidential support and resources for women in the program. Members who want to take advantage of this program can reach a Healthy Blue Beginnings nurse by calling our Case and Disease Management line:
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